# Jane Wu

> Assistant Professor of Strategy at UCLA Anderson. Studies how measurement shapes innovation and entrepreneurship — metrics, figures of merit, and strategy in nascent markets. PhD and SM from MIT.

Every content page on this site has a markdown twin: append .md to the path
(e.g. https://wujane.com/research.md). Full agent guide: https://wujane.com/AGENTS.md

## Pages

- [Home](https://wujane.com/) — bio and contact ([md](https://wujane.com/index.md))
- [Research](https://wujane.com/research/) — publications and working papers ([md](https://wujane.com/research.md))
- [Teaching](https://wujane.com/teaching/) — UCLA Anderson courses ([md](https://wujane.com/teaching.md))
- [Business Writing](https://wujane.com/writing/) — HBR articles, teaching cases ([md](https://wujane.com/writing.md))

## Peer-Reviewed Publications

- [A Familiar Face: Measuring Visual Similarity in Venture Capital](https://pubsonline.informs.org/doi/abs/10.1287/stsc.2025.0490) (Strategy Science, forthcoming)
- [Measurement for Dummies? Exploring the Role of Regulatory Metrics and Firm Strategy](https://doi.org/10.1287/mnsc.2023.01987) (Management Science, forthcoming)
- [Foundations of Entrepreneurial Strategy](https://onlinelibrary.wiley.com/doi/abs/10.1002/smj.3010?af=R) (Strategic Management Journal, 40(5): 736–756)

## Working Papers

- [Reversing the Herd: Binding Caps and the Direction of Innovation](https://papers.ssrn.com/sol3/papers.cfm?abstract_id=6873962) (R&R)
- [Measuring the Frontier: How Figures of Merit Shape Innovation](https://wujane.com/research/)
- [Selling Science: The Role of Framing in the Market for Innovative Ideas](https://wujane.com/research/)
- [Some Simple Economics of AGI](https://arxiv.org/abs/2602.20946)

## Business Writing

- [What Gets Measured, AI Will Automate](https://hbr.org/2025/06/what-gets-measured-ai-will-automate) (Harvard Business Review, 2025)
- [The Race to Dominate Stablecoins](https://hbr.org/2024/08/the-race-to-dominate-stablecoins) (Harvard Business Review, 2024)
- [Do Crypto Prices Actually Mean Anything?](https://hbr.org/2023/01/do-crypto-prices-actually-mean-anything) (Harvard Business Review, 2023)
- Teaching cases and notes: https://wujane.com/writing/

## Contact

- Email: jane.wu (a) anderson.ucla.edu
- Google Scholar: https://scholar.google.com/citations?user=GTinOuUAAAAJ&hl=en